Friday, December 8, 2023

New Animated Emote Slots!

Twitch.tv has just announced a fantastic update – they've doubled the Animated Emote Slots for both Affiliates and Partners! 🌟

For those of you who love expressing yourselves through animated emotes, this is a game-changer. Now, you have even more slots to fill with creativity and bring additional entertainment to your audience. But wait, there's more! 

new animated emote slots for twitch.tv users


🎁 Partners, rejoice! In addition to the doubled slots, Partners now gain an extra 5 slots specifically for Tier 2 and Tier 3 Subscribers. This means you can offer even more exclusive and premium emotes to your loyal subscribers, enhancing their viewing experience.

But that's not all – if you're a Twitch Alert user, you're in for a treat too! Twitch Alert users now gain 2 additional slots, allowing you to further customize your stream alerts and engage with your audience in unique ways. 🚀

Excited to explore your new emote slots? Head over to your emotes page on the dashboard and start adding those creative touches to your channel. Simply click on this link: https://dashboard.twitch.tv/viewer-rewards/emotes to access your emotes page directly.

This update is a fantastic opportunity for all Twitch streamers to elevate their content and create a more immersive experience for their viewers. Whether you're a seasoned Partner or an up-and-coming Affiliate, these additional emote slots open up new possibilities for expressing yourself and connecting with your community.

So, what are you waiting for? Dive into your emotes page, get creative, and make your Twitch channel even more vibrant and engaging than ever before. Happy streaming! 🚀🎉


Wednesday, December 6, 2023

Cease Operations in Korea - CEO Addresses Community Transition

In a recent announcement, Twitch CEO Dan Clancy revealed that Twitch will be ending its operations in Korea as of February 27, 2024. The decision, while regrettable, is attributed to the prohibitively high operating costs in the country. 



Efforts were made to explore cost-cutting measures, such as testing a P2P model for source quality and adjusting the maximum video quality to 720p. Despite these attempts, the network fees in Korea proved to be 10 times higher than in most other countries, leading to unsustainable operations for Twitch in the region.

The cessation of Twitch operations in Korea means that, as of February 27, 2024, Korean viewers won't be able to purchase Twitch's paid products, and streamers will no longer generate revenue through the platform.

To aid affected streamers and viewers, Twitch plans to support a smooth transition to other platforms like AfreecaTV and YouTube. Twitch will utilize its notification feature (Onsite Message) to guide users to alternative services. The company is also in discussions with relevant companies to explore additional ways to assist in the community transfer process.

Dan Clancy acknowledged the difficulty of the decision and expressed gratitude for the hard work put into building the Twitch community in Korea. He emphasized Twitch's commitment to remaining in close contact with the community in the coming weeks leading up to February 27, 2024.

For more detailed information, affected users can refer to the help post, and Twitch CEO Dan Clancy will be addressing the community directly on December 6th at 9:30 AM via a /TwitchKR live stream. The company aims to keep users informed of any progress regarding community transfers to other platforms.

Here is the video from that broadcast: https://www.twitch.tv/videos/1996303019

References : https://blog.twitch.tv/ko-kr/2023/12/05/an-update-on-twitch-in-korea/

Sunday, December 3, 2023

Mountain Dew Raid's New Approach - Marketing Innovation

Hey Twitch enthusiasts!

We've got some exciting news for you – Mountain Dew is shaking up the streaming world with its innovative marketing campaign, Mountain Dew Raid. This campaign offers a unique opportunity for streamers to get noticed and potentially featured on the Twitch homepage or the MTN DEW Gaming channel. 

Twitch Marketing Idea


What's Mountain Dew Raid, you ask?

According to the official website, the premise is simple: Stream with a Mountain Dew bottle or can in plain sight during your gaming session, and an AI crawler will be on the lookout. If you're spotted, you unlock the chance to be showcased on the Twitch Frontpage.

The MTN DEW RAID event is scheduled to kick off from December 6th to the 8th. During this time, participating streamers can gain extra visibility and potentially reach a wider audience.

How to Join the MTN DEW Raid Experience:


Participating in this unique experience is straightforward. Simply go live on your gaming channel with a Mountain Dew product or logo visible on camera. Opt in via chat to let the RAID AI Bot know you're ready to be part of the action. However, be forewarned – removing your DEW might prompt a friendly reminder to bring it back on camera. Failure to comply could result in being removed from the list of participating streamers.

But wait, there's more! To ensure your eligibility, make sure your stream has the "Gaming" tag, and be ready for a chat message from the RAID AI Bot to officially opt in.

Make sure to read the entire FAQ Page for this campaign.

Our Thoughts on this Twitch Marketing Event:


The MTN DEW Raid Experience raises some interesting questions about the future of marketing on Twitch. Incorporating a well-known product into the streaming experience not only promotes the brand but also rewards streamers with potential front-page exposure.

This collaborative marketing approach seems like a win-win – brands get the visibility they desire, while streamers get a chance to shine on a larger stage. It's an exciting fusion of gaming culture and product promotion that could pave the way for more creative marketing initiatives on Twitch.

What are your thoughts on this type of marketing on Twitch? Have you participated in the MTN DEW Raid Experience, or do you plan to? Share your thoughts in the comments below! Let's discuss the future of marketing in the gaming world. 🎮✨